Friday, 9 May 9:15
As artificial intelligence (AI) rapidly integrates into healthcare, family medicine stands at the crossroads of technological innovation and humanistic care. This keynote explores the evolving role of AI in family medicine, examining both its promises and its challenges. From enhancing diagnostic accuracy and administrative efficiency to redefining the patient-doctor relationship, the use of AI raises critical questions: What expectations are realistic? How do we ensure equitable access and minimize unintended consequences? And most importantly, how do we balance the art of medicine with the science of algorithms? Drawing on real-world examples and emerging research, this session will illuminate the practical, ethical, and professional dimensions of AI, guiding family physicians to harness its potential while maintaining the core values of holistic, patient-centered care.
I am a Chief Consultant and PhD Faculty Fellow at Aarhus University and the Research Unit for General Practice in Aarhus, Denmark. I have been working in the field of Digital Public Health for over 10 years, developing and implementing projects that enhance the health and well-being of diverse populations, such as the ReMoTe (Refining Remote Assessment in Primary Care during Covid-19) project, supported by Innovation Fund Denmark. I am passionate about creating positive social impact through research and innovation, and I seek to foster partnerships between academia, primary health care,
and civil society. My goal is to advance the field of digital health in general practice and
to empower people with evidence-based and user-friendly tools.
EQuiP is open to both Individual and Organizational Memberships. EQuiP offers a platform to improve the knowledge base and to improve closer collaboration between GPs / Family Doctors, researchers, educators, policy makers and organisations involved in quality and safety in family medicine and primary care.
